I read from another forum about this guy who have a competitor in the same industry that sell the same product which is sold at a much very low price. The profit is little or none.
his scenario is really similar to what i encounter in my business. My competitors can throw in ton of goodies + offer rock bottom price just to attract customers!
furthermore, i feel that my industry which i compete in is too saturated.. too many competitors ..
this is driving me crazy everyday to brainstorm to create something unique to win them... but it is hard.
i might even want to exit this industry
you see singtel, m1 and starhub? 3 companies only.. somemore under the same investment company 'temasek' .. they can set a good price for profit...